New Poll - publicity
Tue, 25 Feb 2003, 02:07 amcrgwllms12 posts in thread
New Poll - publicity
Tue, 25 Feb 2003, 02:07 amWell, the results of the last short-lived and slightly flawed poll show that The Italian-American Reconciliation got noticed the most by people attending this website, followed by The Angriest Video Store Clerk In The World. I'm proud to note that if you add the votes for The Stones and On Our Selection together, Sam & I were seen by the most voters in total, but I think the real winner is Vagabond's Video Store Clerk because that show only started last week and is still running.
The Fringe is over (although you can still catch some of the shows), so time for a new poll.
I thought an appropriate choice after finding out who went to see what (or how many thousands didn't) is to try to find out what methods of publicising shows seem the most effective? Check any of the boxes that apply to you.
Cheers,
The Poll-Tergeist
[%sig%]
The Fringe is over (although you can still catch some of the shows), so time for a new poll.
I thought an appropriate choice after finding out who went to see what (or how many thousands didn't) is to try to find out what methods of publicising shows seem the most effective? Check any of the boxes that apply to you.
Cheers,
The Poll-Tergeist
[%sig%]
Re: New Poll - publicity
Tue, 25 Feb 2003, 04:40 pmDanny Sag wrote:
> [newspaper print ads] are a necessary evil if you want any
> reviewers from the newspaper to come along to review the
> show...
Not true...
> and even if you place a paid ad, you can't guarantee a
> review!
I'm not sure how this works in Adelaide, but here in Perth, you get reviews by directly contacting the reviewer (preferably by telephone) offering comps, and asking if a review could be done, then making follow up phonecalls if necessary. This is exactly what the marketing people in major companies do - in smaller companies or co-ops you tend to do the whole shebang yourself so it feels a little more awkward. Just be confident and you should be OK. I'd say the majority of reviews that run in papers in WA do not, and have never had, accompanying print ads in the same publication (e.g. all Blue Room shows). If nothing else, you'll get a free plug in a 'What's On' section somewhere.
Hopefully this may save you a lot of money in fruitless print ads if this was your aim!
And I notice you're in Adelaide...come and see Perth's own Barking Gecko Theatre Company performing 'The Cat Who Ran' for the Adelaide Come Out Festival, March 10-22. Don't have the full details yet but I'll put them up on this site as soon as I find out.
[%sig%]
> [newspaper print ads] are a necessary evil if you want any
> reviewers from the newspaper to come along to review the
> show...
Not true...
> and even if you place a paid ad, you can't guarantee a
> review!
I'm not sure how this works in Adelaide, but here in Perth, you get reviews by directly contacting the reviewer (preferably by telephone) offering comps, and asking if a review could be done, then making follow up phonecalls if necessary. This is exactly what the marketing people in major companies do - in smaller companies or co-ops you tend to do the whole shebang yourself so it feels a little more awkward. Just be confident and you should be OK. I'd say the majority of reviews that run in papers in WA do not, and have never had, accompanying print ads in the same publication (e.g. all Blue Room shows). If nothing else, you'll get a free plug in a 'What's On' section somewhere.
Hopefully this may save you a lot of money in fruitless print ads if this was your aim!
And I notice you're in Adelaide...come and see Perth's own Barking Gecko Theatre Company performing 'The Cat Who Ran' for the Adelaide Come Out Festival, March 10-22. Don't have the full details yet but I'll put them up on this site as soon as I find out.
[%sig%]
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