Theatre Australia

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making theatre "mainstream"...

Fri, 26 May 2006, 01:12 pm
abbz41 posts in thread
Hey all, Abbey here, and a newbie to the forum. There's been a question on my mind...based on limited brain-picking from general public, and finding the general belief is theatre is not a "mainstream" source of entertainment the way rock concerts, movies and partying on a weekend at a club/bar/pub are...so.... Why is it that theatre is not "mainstream" the way film is? I believe to a larger extent it has to do with accessibility and conveneince, but there must be other reasons. Things like: Is it because theatre going is generally seen as a "high-risk" venture? Because the stories are seen to be not as good? People do not want to confront the live actors and the potential breakdown of the fourth wall into personal space...? What is your opinion? And yet another question: any thoughts on how to make theatre more mainstream?

Offstream Theatre

Mon, 29 May 2006, 08:13 am
One of the main reasons why theatre is not mainstream is publicity. Pick up a paper and look at what is showing at the movies and then try and see what is playing in theatre. Thanks to Grants efforts we have an accessable whats on for the already established theatre audience to find out easily whats on. Professional companies use flyers, posters and mailouts. Most amateur theatre groups use their newsletter and an occasional mention in community newspapers. When I see an amateur theatre group put effort into publicity, it usually equates to good door sales for a good show, unless they are unlucky to have their season clash with a professional show. Any show is the sum of all disciplines, not just acting but front of house, backstage, parking, venue etc. Don

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